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Ellen Eldridge’s blog about business, branding, social media marketing, journalism and things that come to mind while raising babies.

Music is my acid test for friendship

When I was in sixth grade, my attempts at making friends involved sitting next to strangers at long brown lunch tables and asking for people’s phone numbers. Don’t be surprised to learn that by the time I was in eighth grade I had changed schools and hung my head under dyed-black hair and long black … Continue reading »

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Will Write for Koretzky

  If proper nouns were allowed in Scrabble, Koretzky would be a high-value name.  But we’re not playing Scrabble. We’re writers, and without Michael Koretzky, region 3 director for Society of Professional Journalists, we wouldn’t have programs like Will Write For Food. Also, I wouldn’t have made it home on Labor Day.   A whirlwind … Continue reading »

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Effects on social media and what you can learn in 30 days of blogging

This is day 30 of my 30-day blog challenge! Read day 29: “Staying creative as a maker” The baseline of a 30-day blog challenge   I started this 30-day spurt as a self-challenge, inspired by my friend Sara Crawford. I wanted to further experiment with how often a brand, business or individual should post for … Continue reading »

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Staying creative as a writer, musician or maker

This is day 29 of 30-day blog challenge. Read day 28: “This is the day I fail”   Bob weir is best known for playing guitar in The Grateful Dead (and Ratdog as I mentioned in my blog about proposing), but he also makes hot sauce. Maynard James Keenan may be best known as the … Continue reading »

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This is the day I fail

This is day 28 of 30-day blog challenge. Read day 27: “3 songs to propose to this year”   I hate to admit that I’m not perfect, and I’ve written about the problem of perfectionism previously. If I know anything, finishing what you start is crucial. But, artists and writers shouldn’t strive for complete perfectionism. … Continue reading »

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I used to rant like fruit gone rotten

This is day 26 of 30-day blog challenge. Read day 26: “Where does creativity come from”   Many people don’t know I published a book of poetry. Fewer care, I’m sure. But, because I have way too much to do to write a blog tonight, I’ll share. The best reason to consider buying a copy … Continue reading »

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The right versus left brain question: where does creativity come from?

This is day 25 of 30-day blog challenge. Read day 24: “Parenting through the smell of dead sewage”   Most of us have heard about people being “left-brained” or “right-brained,” but I don’t think there’s much to that. I know the right side of the body is controlled by the left brain hemisphere, but that … Continue reading »

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Are you a morning person or a night person?

This is day 22 of 30-day blog challenge. Read day 21: “Why I love HootSuite”     I’ve been thinking more and more that I’m a morning person, but I’m by no means a cheerful person in the morning. In fact, I’ve asked my husband not to speak to me in the mornings before I’ve … Continue reading »

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5 Pet peeves of poor web design

  This is day 19 of 30-day blog challenge. Read day 18: “One quick tip for Facebook for business”   I think it’s safe to say that every business is online. Every musician, artist, cookie vendor and craftsperson has a website. If they don’t, they really should. Some people blog or sell items from third … Continue reading »

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Keyword research for blog writing

Day 17 of 30-day blog challenge. Read day 16: “The shape of a heart”   One thing that I think makes me particularly tuned-in to keyword research as it applies to blog writing is the fact that I earned a bachelor’s degree in psychology. More than just having taken (and passed) the classes, the reason … Continue reading »

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